Simply creating a website will not suffice. It needs to be properly marketed to attract visitors. Matthew MacDonald in his latest book Attract Visitors to Your Site provides a comprehensive coverage of the various techniques involved in promoting a website thereby generating targeted organic (search engine) traffic. The book is released under the brand The Mini Missing Manual.
Attract Visitors to Your Site is available in ebook format by O’Reilly and is available in ePub, PDF, Android and Mobi formats. It consists of around 60 pages divided into several sections.
The author provides a detailed coverage of the plan which should be used to promote a website including the usage of reciprocal links, web rings, meta description and meta keywords. Matthew also examines the importance and relevance of directories, search engines, robots and google analytics with the help of comprehensive explanation and screenshots in his Attract Visitors to Your Site book.
I feel that the author should provide details of the reliable tools and softwares which are used to promote a website. For example, the author should list the software’s which are used to automate submission of websites to directories. Moreover, the author should analyze the relevance of traffic generated through sites such as Squidoo, WordPress and various social media sites such as Twitter, Facebook, Reddit, StumbleUpon and much more with a list of tools used to automate their submissions.
The author should also provide a list of WordPress/Blogger themes which should be used to attract visitors as they play a crucial role in retaining the site visitors. If the site loads slow because of the theme then visitors will not return back which will result in loss of traffic and revenue.
From my point of view, the Attract Visitors to Your Site will be useful for beginners and those who are going to start a website. I don’t think it will be useful for advanced web masters as they will be familiar with the concepts and techniques discussed in Attract Visitors to Your Site e-book.
Attract Visitors to Your Site: The Mini Missing Manual
Author: Matthew MacDonald